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CONTENT CREATOR | YOUTUBE
CO-FOUNDER, CO-OWNER | SHOP BARBU
As a co-founder and co-owner of an online women's clothing store, I selected product items to be carried online and establish prices of clothing goods, as well as maintained the website design, product photos, and email campaigns. This included managing the Shop Barbu social media pages with 2000+ followers by daily uploading, posting on Instagram and Facebook, and engaging with the customers through the use of social media while developing and testing marketing strategies weekly to drive sales and increase conversions.
As a curator of a YouTube channel that reaches 17K+ subscribers and has received 1.2M+ views by maintaining a monthly upload schedule, I generate videos utilizing Final Cut Pro X and iMovie. I have had the pleasure of partnering with established companies in order to promote the company in an organic and creative manner through sponsored content. Using data analytics, I develop strategies to reach my target audience to gain new viewers. Striving to better connect with my following, I cross-promote my channel through the use of social media and engage with my audience on various platforms.
